In 2003, Wang Shusheng founded Shanghai Niuyuan Industry and Trade Co., Ltd. to launched high-quality, and inclusive ceramic tile supporting products. Among them, "Niuyuan Joint Filler" has successfully gained popularity with its stable performance, delicate color, and reliable quality. From then on, Niuyuan embarked on the path of building materials in Shanghai, winning the reputation of channels and masters with high-quality products such as tile corner lines and joint fillers, laying a solid foundation for Niuyuan in the building materials industry.

Wang Shusheng, chairman of Niuyuan

After initially establishing a foothold in the building materials market, Niuyuan began to continuously introduce new technologies and concepts, and launched a series of new products such as waterproofing, tiling, stitching, and interface treatment products. Gradually, it created a brand image of "craftsmanship" in the building materials market, and its sales network also spread throughout the country.

With the growth and strengthening of the enterprise, Niuyuan has also entered the stage of high-quality development from the stage of scale expansion, establishing a vision of "becoming an influential and respectable enterprise of the times", focusing on the research and development of green and fine new materials, and continuously upgrading products and supporting solutions.

Excellent corporate culture is the foundation of Niuyuan's "long-lasting business". Niuyuan advocates the corporate mission of "green micro materials,craftsmanship for manufacture, benefiting people, promoting virtue", and focuses on cultivating employees' craftsmanship spirit and teamwork awareness. This excellent corporate culture and strong team cohesion provide inexhaustible motivation for the development of Niuyuan.

Since the establishment of Niuyuan, Niuyuan people have been working diligently with the stubbornness of "Niu" (the cow) and have remained steadfast in their original intention of "Yuan". With the joint efforts of all Niuyuan people, Niuyuan has not only established a national sales and service network, but also become a leader in the home decoration auxiliary materials industry in areas such as waterproofing, stitching, and tile adhesive.